World famous sports brand: Nike

By | November 26, 2017

NIKE intent refers to the Greek goddess of victory in English. NIKE is the world famous sports brand, Nike translated into Chinese. The company is headquartered in Oregon, Beaverton. The company produces all-inclusive sporting goods: clothing, footwear, sports equipment and so on.

In 1963, Oregon State University graduates and alumni Phil Knight, Bill Bowerman co-founded a company called “Blue Ribbon Sports Company” (Blue Ribbon Sports) of the company, the main air max 90sports. In 1972, the company changed its name to Nike, Blue Ribbon, began to create their own legend.

Company founder Bill Bowerman in 1947 after graduating from the University of Oregon track and field has been stayed as coach, has trained a legend in the history of the World Track and Field – Shidifupu Leifang Dan (Steve Prefontaine). Bill Bowerman childhood family is poor, the experience of ups and downs of his training iron will. And the current [[Chairman]] and [[CEO]] Phil Knight as a co-founder of the company’s two principal development also contributed to the Nike.

1959, Phil Knight graduated from the University of Oregon, Bachelor of Business Administration, one year later, he entered the name of [[Stanford University]] to study [[MBA]] degree. Strict management of education to enable him to become a good manager with the quality. In later years, the two alumni join hands in the same boat, led the company continued to grow and develop. Today, the Nike air max 2009 production and business activities on six continents around the world, the total number of employees reached 22,000 people, with the company’s [[supplier]], shippers, [[retailers]], and other service personnel close to 100 million.

Nike has been around the world will inspire each and every player and offer the best products for as glorious task. Nike’s language is the language of movement. Three years later, the company has always been committed to each individual the opportunity to create a show themselves. Nike know: Only the use of advanced technology to produce the best products. So along, Nike has invested a great deal of manpower and material resources for the [[New Products]] development and research. Nike’s first Air technology to the sports world has brought a revolution. Using this technology to produce sports shoes can well protect the athlete’s body, especially the ankle and knee to prevent them from making heavy exercise sprains, to reduce the impact and wear and tear on the knee. Athletic shoes with air cushion technology been introduced very popular. Consumer and professional athletes love it.

In 2001, the Nike Air technology developed after the introduction of a new type called Shox cushioning technology. Produced using this technology of sports shoes is also popular, with sales climbing. In addition to other sports shoes, Nike air max 24-7 clothing there are some innovative. For example: use of FIT technology to produce high-performance textiles can effectively help athletes in all weather conditions for training and competitions. Nike and other sporting goods manufacturers, such as: watches, glasses, etc. are all high-tech crystal.

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